Prada | WHAT WE ADORE MAGAZINE

PRADA opens a new Shop in Zurich July 25th, 20160 Comments

Milan, 22 July 2016
Prada establishes a commanding presence in Zurich with a new boutique on the legendary Bahnhofstrasse; one of the most exclusive shopping enclaves in Switzerland.

Prada Fall/Winter 2016 Womenswear Advertising Campaign July 20th, 20160 Comments

Prada unveils its seasonal campaign for the Fall/Winter 2016 Womenswear collection by Steven Meisel featuring twenty-seven top models set against multiple artificial backgrounds.

PRADA Charmed Advertising Campaign June 9th, 20160 Comments

Five women of timeless and natural beauty embrace possibility and change in a new campaign shot by Steven Meisel for Prada.

What’s New in June? The Prada Robot Collection May 30th, 20160 Comments

We adore them! In 2 days it’s June already and we are very excited about the new little friends you can shop at PRADA. It can’t get any cooler in June.

Which Supermodel Looks Best in PRADA at the Cannes Film Festival? May 25th, 20160 Comments

May 17 2016, Cannes
What are the Supermodels wearing on the red carpet?
Adriana Lima, Lara Stone and Natasha Poly wore PRADA in occasion of the premiere of “Julieta” during the

Shia LaBoeuf & Michel Hazanavicius in Cannes May 17th, 20160 Comments

69. Film Festival in Cannes
Who Wears What We Adore?
The famous actor Shia LaBoeuf (29) and Parisian film maker Michel Hazanavicius (49) had all eyes on them, looking great in PRADA.

Spotted! KATE BOSWORTH with the PRADA Cahier Bag May 2nd, 20160 Comments

NEW YORK
Spotted!
Kate Bosworth looks fabulous, wearing the new Cahier Bag by PRADA!
We adore this bag and consider it as a absolute Must-Have for this year, if you want to be distinctive &a

PRADA presents ‘dis-dressed redux’ April 25th, 20160 Comments

The ‘dis-dressed redux’ project featuring a series of exclusive photos by Willy Vanderperre makes its debut on www.prada.com today.

Italy’s High Society at the Cocktail Reception for the Opening of the New Milan Venu June 1st, 20150 Comments

On the occasion of the opening of Fondazione Prada new Milan venue, on 4 May a cocktail reception featuring more than 900 guests from the world of art, culture, fashion and business took pl