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MR PORTER IS THE EXCLUSIVE ONLINE GLOBAL RETAIL PARTNER FOR LORO PIANA’S SKI COLLECTION

MR PORTER IS THE EXCLUSIVE ONLINE GLOBAL RETAIL PARTNER FOR LORO PIANA’S SKI COLLECTION December 6, 2023Men's World, Ski0 Comments

Friday 1 December 2023 – MR PORTER is pleased to partner with Loro Piana as the exclusive global retailer for the debut of its latest ski collection, launching on site on 1 December with selected styles available in Loro Piana’s flagship stores and online at loropiana.com.

Encompassing 27 pieces across ready-to-wear and accessories, the collection provides a balanced edit of technical skiwear alongside après-ready layering pieces and loungewear. The skiwear includes five shell jackets with matching trousers or salopettes in a neutral colour palette with nuances of green and red. Two pairs of ski gloves, black ski goggles and a pair of wooden skis and poles, all donned with Loro Piana logo, complete the technical offer.

Celebrating Loro Piana’s refined craftsmanship, the collection also offers a range of layering pieces, loungewear and accessories in cosy shapes and silhouettes. Bomber jackets, sweatpants, rollnecks and pullovers are available in soft hues alongside a knitted beanie hat and snood in a Fair Isle print. The use of luxury fabrics such as Cashmere, CashFur and jersey provides unique textures to the collection.

“We are excited to be the exclusive online retail partner for Loro Piana’s latest ski collection. This collection represents the largest technical ski offer we have collaborated on to date and is one we are certain will resonate with our global audience. Characterised by the brand’s signature understated luxury, these styles are perfect for our customers to wear on and off the slopes.” – Mr Daniel Todd, Buying Director, MR PORTER

Tags: Cashfur, Cashmere, Loro Piana, Loro Piana Ski collection, Mens Ski fashion, Mr. Porter, ski fashion 2023 2024, trends ski 2023, What We Adore Magazine