GENNY MYKONOS COLLECTION – CAVO TAGOO TAKEOVER AND POP-UP STORE
It is on the island of Mykonos that creative director Sara Cavazza Facchini draws inspiration for the Summer 2024 capsule, creating the Genny Mykonos Collection.
The characteristic landscape of the Greek islands, with its white and blue houses evoking the sea, gives life to a printed motif that features muslin and twill as the main fabrics.
Fluid shapes and soft volumes define elegant caftans, maxi shirts, and mini shorts. These pieces can be paired with a raffia tote bag, a hat, and a large lifebuoy, all reinterpreted with the orchid pattern, a symbol of Genny.
The collection was celebrated on July 6th with an exclusive pool party at the renowned Cavo Tagoo hotel. Guests also had the opportunity to explore a pop-up shop offering items available for purchase only on-site, online, and in the brand’s flagship boutiques.
The initiative marked the takeover of the beach club for the day and extended to the prestigious suites until the end of the summer season in October.
Guests staying in the 22 luxurious villas of the Luxury Resort will immerse themselves in the Genny lifestyle, surrounded by beach towels and pillows reinterpreted with the orchid motif—the Maison’s signature—and the Block Chain pattern, which has become famous in Genny’s clothing.
An exquisite experience enveloping guests in the ethereal world of Genny.
Shop the collection at www.genny.com
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