RALPH LAUREN PRESENTS THIRD DROP OF COLLABORATION WITH NAIOMI GLASSES – DENIM DAYDREAM
Ralph Lauren launches the third and final drop of the Polo Ralph Lauren x Naiomi Glasses Collection – Denim Daydream. This is part of the Company’s inaugural Artist in Residence collaboration with seventh-generation Diné (Navajo) weaver Naiomi Glasses.
Denim Daydream captures Glasses’ love for rodeo culture, its heritage and its connection to the Navajo way of life. This is reflected across a scape of denim and indigo hues—a nod to the signature attire of Navajo rodeo contestants and the color of Dinétah (Navajo Nation) skies.
This assortment includes 27 men’s, women’s and unisex apparel and accessories, featuring traditional Navajo elements like four-directional crosses and wedge weave motifs. Standout pieces include a beautiful indigo-hued jacket inspired by Rodeo trophy jackets, a down vest with roughout suede yokes based on the typical dress of the men in Naiomi’s family and a beautiful silk western shirt with contrast piping, pearlized snaps and a concho button – a thoughtful nod to Naiomi’s family ranching heritage. Many pieces in the collection are crafted with a beautiful and rugged roughout suede – a nostalgic fabrication for Glasses who grew up with a saddle with roughout suede trim.
Denim Daydream presents the collaboration in a refreshed approach. Shooting on the Glasses’ family lands in Navajo Nation and in studio, Naiomi’s ranching roots blend with her fashion ambitions, inviting all to celebrate Navajo culture. As she did with drops one and two, Glasses, an avid turquoise and silver collector, curated a unique selection of handcrafted silver and turquoise jewelry from several artisan families throughout Navajo Nation, Hopi Pueblo, San Felipe Pueblo and Zuni Pueblo — showcased throughout the campaign and available for purchase online and in select stores.
As part of this collaboration, a percentage of the purchase price from sales of drop two of the collection will benefit Creative Futures Collective, an organization working to unearth and empower the next generation of creative leaders from disenfranchised and underrepresented communities.
Aligned with its commitment to expand its portrayal of America, Ralph Lauren has been on a journey to shift from inspiration to collaboration with communities that have historically inspired its designs. Intentionally focused on the celebration and preservation of heritage craft, the Artist in Residence program is one way the Company is building a model of collaboration with the artisans that sustain heritage traditions.
The third capsule is available for purchase on RalphLauren.com and in select stores, while quantities last.
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